Saturday, October 13, 2012

DIY or Get the IT Guy?

Are there some things we just shouldn't do ourselves?
(From someecards.com)

A large portion of the reading for this week was devoted to the how’s, why’s, and potential benefits and pitfalls of digitization.  The recurring question was, should we do this ourselves?  Certainly there is something to be said for the modern-era historian knowing something about digital formats, websites, navigation, community-based tools like Twitter or chat forums, and maybe even the basics of programming.  But is all of this Do-It-Yourself(erism) (DIY) actually good for the discipline in the long run?

Long before graduate school ate my life, I worked as an audio engineer.  When I started, everything was analog; it took not months, but years to master the equipment and to acquire the skills to effectively record and mix a record.  About fifteen years ago, digital audio made its debut.  As computers got faster, smaller and cheaper, millions of people, who otherwise would have purchased studio time, began to record and mix their own music.  Now everybody is an expert.

It's harder than it looks.
The results have been mixed, to say the least.  On one hand, there’s a lot of great independent music out there that would never otherwise have had an audience.  Artists can collaborate from thousands of miles away, trading recorded tracks via email or peer-to-peer file sharing.  Compressed file formats developed over the last ten years (Mp3, Mp4) have made music more accessible and easier to store.  Digital music is, by popular acclaim, a paragon of democratization.  But was it good for music?  Other than the mass-market appeal, no it wasn’t.

First, recording and mixing are much harder than they look.  It is much easier to do wrong than right; virtually nothing about it is intuitive.  Good equipment is essential, but because this equipment is expensive, the average user quite naturally opts for the cheaper alternative, almost always to the detriment of the end product.  To make matters worse, as we learned in our reading from this week, compressed file formats add another layer of quality loss.  But isn’t it cheaper?  No.  Corrected for inflation, an Mp4 album on iTunes sells for the same price as a 12” vinyl record did in 1970.

Just because we can scan our own documents, create our own websites, clean up our own audio, produce our own videos doesn't mean that we should.  Yes, there are financial issues.  There is no such thing as a budget for these things, so in many cases it’s either DIY or don’t do them at all.  There are, apparently, ethical issues with respect to whom we outsource.  On the other hand, in-house production may lend itself to open access as it exists (perhaps) outside the for-profit, capitalist universe, but that does not make it immune from prosecution (see the EndNote/Zoterolawsuit).  DIY digitization, of course, lends itself to greater involvement in the digital humanities because the steep learning curve provides lots of opportunities for networking and collaboration.

Is there room for a subset of historians who handle the technical end of things?  Alternately, we might collaborate with IT.  I’ve had success doing that while editing digital video for a Public History project using a program with which I was not familiar.  And if he won’t come willingly, we just throw a sack over his head and kidnap him, Comanche style.  Totally doable.

7 comments:

  1. What do you mean by "good for music"? If you mean "good for the traditional music industry" well, I dont know. Probably not. But we now live in a world were artists who would not have won the lottery of a record contract are able to record, distribute and profit from an album. Since actual musicians never made the majority of their money from music sales, it seems like the digital boom in music is a net positive for them.

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  2. I do not know much about the progression of music due to the expansion of digital audio. But your blog entry Frank, and Lee's response made me think of the group Foster The People. Their fame started by one of their singles going viral on the internet... hmmm

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  3. Lee, I didn't mean to imply that the *music* wasn't "good." That's utterly subjective and not really quantifiable at all. There is a technical aspect, however, that is *not* subjective. Obviously, the average listener isn't going to hear all the harmonic distortion because it was recorded to hot, or hear the pumping because the tracks got jammed willy-nilly through a limiter, or notice the thin, grating quality of the mix because it was EQ'd poorly. But that's what I'm saying: the reason music is what it is is precisely because the industry let quality standards plummet. And indie artists still don't profit from music. They almost never pay off the cost of equipment and time. I'm not saying we should go back to label lockdown; just raising the expertise issue.

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  4. Not that that has anything much to do with history. It's not exactly analogous, I suppose. Open-access digital history probably allows more obscure scholars to publish and collaborate, but my question is really about scanning, audio, video - the more technical stuff.

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  5. Great article, I liked the insight into the music industry of which I know nothing. However I would contend, and perhaps you did touch on this I'm not entirely sure, that digital historians should at least know what's going on in their digital projects. For instance understanding the process of digitizing images, and understanding why you're doing it a certain way is important. Now if you can hire somebody to do the mundane tasks of scanning / indexing records so that you can focus on something else, I have no problems. In conclusion, I believe digital historians should know and understand what they're working with and why even if they have outsourced the actual work.

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  6. I am thinking that on a larger scale we really should just leave it to the experts. I could learn how to remaster audio, as you put it over an extensive time period, but in reality I am not going to. Sure I can learn "enough" to put a project together, but you're right, I would be doing a disservice to my work and to the public by not representing my research with a 110% accuracy. If I have to make sacrifices to audio and visual because I don't know how to do something, I would really be sacrificing the legitimacy of my work. Plus, just because I outsource work to professionals, doesn't mean I don't get a say in how the work is constructed. After all, you don't try and fix a broken leg without seeking medical treatment, or represent yourself in legal disputes (at least not wisely)without an attorney. There are "trick of the trade" out there that can really benefit your work that you would otherwise never know about.

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  7. Embracing technology to the extreme is certainly something we should all be wary of. Just because it's new and flashy doesn't mean it's necessarily the best way. Digital history may become "easier" in some respects due to the accessibility of the internet. The ease with which people - or organizations - become experts or leaders in the field has and could continue to lead to too much misinformation. It is important for us to be appropriately cautious with our own research and remember to take digitization with a degree of skepticism.

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